📍 Now Accepting New Salon Guests In Our Memphis Salon!

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LIMITLESS Naturals Salon is a specialty boutique salon proudly serving high-performing women with textured hair who want consistent and efficient curl definition with versatility to wear their hair silky smooth; without worry of heat damage, so they rock their hair with total confidence!

We not only style your hair, but also educate you during your treatment plan on efficient maintenance and how to recreate those gorgeous curls at home. Additionally, we offer ongoing support between your salon sessions so you curl-up-in-love with your unique texture and truly feel confident while doing so!

Ready rock your own hair and achieve

LIMITLESS Curl Confidence?

Click the button below to start the process of restoring and defing your curls!

I WANT MY NATURAL HAIR TO PERFORM AT A HIGH LEVEL - LIKE ME!

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Sherbert D. Ratliff is the Curl-Defining Confidence Solutionist and CEO of LIMITLESS Naturals Salon, a boutique, supportive, and education-led textured hair salon in Memphis, Tennessee.

She serves high-performing women who are ready for consistency, mastery, and confidence in their natural curls — without sacrificing versatility. Her clients are leaders, decision-makers, and accomplished women who want their hair to reflect the same polish, control, and integrity they carry in every other area of life.

With nearly three decades of experience, Sherbert specializes in long-lasting curl definition, moisture retention, shrinkage management, and healthy silk press versatility for natural-textured hair. Her approach is not trend-based — it is education-driven. Every service is built around understanding texture deeply, creating tailored cuts aligned with facial features and healthy hair goals, and equipping clients with the knowledge and training to establish curl confidence between visits.

Because each guest receives intentional, education-driven attention, availability is thoughtfully limited by design. Discerning women consistently describe their salon and ongoing support experience as highly valuable and unmatched — a private, curated environment that blends technical mastery with white-glove guidance and a fun yet deeply restorative atmosphere.

Sherbert’s advanced training includes education from Redken, DevaCurl, Design Essentials, Avlon, and Inspiring Champions. She has taught on national stages for professional haircare brands and was invited to participate in New York Fashion Week as part of the only African American hairstyling team selected for 2025.

Her philosophy is simple:

Hair confidence comes from knowledge, support and integrity — not guesswork.

Beyond the salon, Sherbert is passionate about mentoring beauty professionals, speaking to cosmetology students and youth, and equipping women with the confidence to present themselves powerfully both personally and professionally.

Sherbert and her husband Sherman have been married for 20 years and are Godly-proud parents of two adult children.

If you’re ready to live totally LIMITLESS when it comes to your hair and acheive consistent curl-defined confidence — and the education to maintain it — Sherbert is ready to guide you.

I'M READY! LETS GET STARTED!

STEP ONE

Start by completing our inquiry form with one of the pink buttons (or the one below) here on our website.

STEP TWO

During your Curl Restoration Consultation, we will review your curls and scalp during the Virtual Call, clarify what's possible based on your current hair status, hair history, lifestyle and goals.

STEP THREE

At the end your Curl Restoration Consultation, I'll share my professional recommendations and determine your best path forward for restoration, versalitlity and care!

I'M READY! LETS GET STARTED

TESTIMONIALS

What others are saying

"She teaches and instucts during sessions"

"Sherbert is absolutely amazing! I lucked up and came across one of her vidoes on social media and was sold. I wear my hair natural and have had success with getting my curls to pop, but my hair was not healthy. Since going to Sherbert my curl pattern is more defined, my hair and scalp are now healthy, and I get so many compliments!!! Her sessions are also educational. She teaches and instructs during sessions, allows me to record videos of next steps, AND holds virtual follow-up sessions to check my progress."

- Abby L.

"I rediscovered my confidence"

"I’ve been going to Sherbert for five months now, and I can honestly say she has completely transformed how I feel about my hair. When I first came to her, my confidence in my curls was maybe a 2—but now it’s a solid 10!

Sherbert is truly gifted. She understands natural hair in a way that feels personal and empowering. Every appointment leaves my curls more defined, healthier, and full of life. Beyond her amazing skill, she has such a warm and uplifting spirit that makes every visit a joy.

I’m so grateful for her talent, her care, and the confidence she’s helped me rediscover. If you’re looking for someone who not only makes your hair look incredible but also helps you fall in love with it again, Sherbert is the one!."

- Nan S.

"Highly recommend this salon"

""Sherbert at Limitless Naturals provides great personalized service. We discussed my hair challenges and goals, then she laid out and executed her plan for me. Her shop gives you a very peaceful, spa-like experience. I recommend Limitless Naturals to anyone wanting a private, personalized, high-quality hair care experience while maintaining beautiful natural hair."

- Pamela H.

I'm Ready To Discover High-Quality Service + Curl Definition

At LIMITLESS Naturals Salon, we take pride in our unique approach. We genuinely value your time, input and aspirations, and have created an array of personalized treatments that are chosen according to your goals.

Your service investment pricing will be determined based on the specific treatments and care recommended during your consultation, ensuring you receive exactly what your hair needs to thrive.

LIMITLESS Texture Taming Treatment

Est. Duration - 2.5 hrs

Great for curlies and silk press ladies, this ultimate smoothing treatment reduces frizz, shrinkage, styling and drying time. Added benefits are curl elongation (stretches curls), more shine, longer lasting defined curls and reduced frizz for at-home coils and twist-outs.

This treatment also strengthens the tresses with amino acids, promoting length retention by smoothing the hair's cuticle to reduce breakage and locks in moisture.

Lasts up to 12 weeks for LIMITLESS Versatility!

Includes our curl-integrity Silky Smooth Styling carefully created with ceremic irons

*This Service is NOT available during initial salon session

Express Moisture Retention Treatment + Style

Est. Duration - 2 hrs

This service balances protein and moisture to reduce breakage and increase moisture retention in natural textured hair. Reduces some frizz. Also works great for the beginning stages of transitioning from relaxer to natural and compliments our hair color services.

Includes our signature Curl-Defined Styling.

*Scalp Detox + Hydration Treatment

Est. Duration- 40min

This treatment frees the scalp and hair follicles of product buildup and bacteria, reduces dry scalp and/or itchiness, allows for balanced hydration to the hair and scalp and increases blood circlation within the scalp, promoting better hair growth.

Our clients love this relaxing service!

Includes a comforting scalp and shoulder massage

*This Service is NOT available during initial salon session

Curl/Coil Detox

Treatment

Est. Duration - 30 min

This detox service frees tresses of product, medication, chlorine and mineral buildup to allow treatments and products the ability to perform at their best, helping you reach your textured-hair goals.

Hydration Treatment

Est. Duration - 30 Mins

A treatment to promote healthy, intensely hydrated tresses and scalp by way of our micro hydration steamer.

Includes comforting shoulder massage

LIMITLESS Signature

Curl-defined Styling

Est. Duration - 1 hr 45 Mins

Ready to become your most confident? Considering your unique hair texture and goals, we tailor our curl-defining styling technique with luxe hair care essentials to create beautiful defined curls. Our signiture Service!

Includes luxe shampoo and consitioning service and curl defined styling.

*Education included on how to duplicate this technique at home with your Curl Restoration Treatment Plan!

*Custom Color

Est. Duration- Time Varies

Wanting to keep that grey at bay or ready bring alive your Inner Diva in a subtle or dramatic way? Then our Custom Color service is right for you! Includes base color, highlights and/or toning.

Discussed during Consultation and Initial Treatment and Style Session to assure we achieve your hair color goals within your Curl Restoration treatment plan.

*This Service is NOT available during initial salon session

*Hair Color Correction

Est. Duration - Time Varies

Whether changing up your hair color for something exciting or different or correcting color work done elsewhere you don't love, we've got you covered!

Discussed during Consultation and Initial Treatment and Style Session to assure we achieve your hair color goals within your Curl Restoration treatment plan

*This Service is NOT available during initial salon session

Anti-frizz Smoothing/Treatments

Est. Duration - Time Varies

Helps to strengthen, decrease frizz, add moisture and promote length retention

Service time depends on hair length, type and treatment recommended according to Curl Restoration Consultation and Hair and Scalp Assessment

Tailored Hair Shaping/Cut

Est. Duration- 60mins

We shape/cut according to your goals to assure your curls, coils or silky smooth tresses reach their full potential!

We DO NOT blow hair out for this service unless our signature silky styling has been pre-scheduled with the current visit.

Does NOT include styling

*Silky Tresses

Est. Duration - Up To 1hr 45 Mins

A silkening service achieved after our luxe shampoo and conditioning service. Using our signature Curl-integrity system, we blow dry, and ceremic flat iron to produce flowing, body-full curls or waves so you breeze thru the day with lasting confidence!

Includes ceremic iron styling

*This Service is NOT available during initial salon session